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Swiss Air


Digital strategy and deck design for national airline Swiss Air


Agency :  BBDO

Client : Swiss Air  via BBDO

Digital Director : Nathalie Samacovlidi 

Account Director :  Nasos Papachristoforou

Digital Manager : Kelly Tokas

Creative Director : Periklis Matsoukis

Senior Creative : Kostas Dalianis

Artwork photography courtesy of  BBDO

Portfolio photography by Kelly Tokas


The national airline of Switzerland, Swiss Air, a Star Alliance member, embodies traditional Swiss values and is committed to delivering the highest product and service quality. Being moderately sized, it is also particularly well equipped to get and remain closer to its customers and to offer them an air travel product that specifically tailored to their individual needs. The digital strategy and pitch deck design were based on the new campaign headline ; Swiss quality has its price, a surprisingly low one.